In an effort to increase loyalty to brands in the co-op network we've launched a new initiative called “co-op cash”. Reach new audiences, earn more credits, make customers smile.
**Scroll down to the bottom of this article to read our FAQs.
Your customers earn points by shopping at any co-op brand member, and you earn display credits anytime their co-op cash notification is opened. It’s a win-win.
Your customers earn one point for every dollar spent
After check out, your customers receive a co-op cash email notification to claim their points
When the customer opens the email, you earn a co-op display credit
For every 500 points a customer collects, they are eligible for a $5 in co-op cash
Customers can earn & spend co-op cash with any co-op brand who offers co-op cash to their customers via the co-op collective
After a customer makes a purchase, the co-op cash module can show up in two places.
The page overlay that appears directly after checkout (you can control when this pop-up appears in your Flows).
The co-op cash email notification after checkout.
Rewarding your customer for shopping independent
Earning credits for additional distribution across the network
Reserving your spot on the co-op collective, where customers from other brands go to cash in on their co-op cash
Here's a preview of the co-op cash email notification your customers will receive to claim their points:
If I turn on co-op cash email notifications, when will my customers receive this email?
If you turn on co-op cash email notifications, your customers will receive this email any time they place an order with you to remind them of their co-op loyalty points collected and suggest other interesting products from co-op partner brands.
Will you be sending my customers any other emails?
We will not send your customers any other emails unless they opt-in to create a co-op account to redeem their co-op cash loyalty points.
Can I see a preview of the co-op cash email notification?
Of course! Please see above a preview of the email your customers would receive. You can also send yourself a preview via email from the co-op cash tab within your account.
How do my customers know how many points they have collected?
Your customers can login to their co-op account at any time to view their co-op order history and available point balance.
How can one of my customers redeem their points for a gift card?
Once your customer has accumulated more than 500 points ($500 in purchases), they can redeem their points by navigating to a brand's page and clicking "redeem". Your customer will then receive an email from co-op with their gift card!
Need some help getting set up? Shoot your CSM an email at [email protected] and we’ll give you a hand.